The SEO world is quickly changing. Appearing on the first page of the search engine is not the main role of SEO today. SEO in the modern day is now holistic, and it involves even social media ranking. SEO is now complex than it used to be in the past.

In the recent past, SEO was just about ranking keywords. Keywords are still important in the modern day, but there is more to keyword ranking. Website ranking is just one of the component is the big SEO world. Here are some of the trends in the modern day:

Videos

In the past, including images in your content was the only way to rank high in the search engine. However, the use of images does not work alone in the modern

SEO world. You need to include videos in your text. The use of videos is important for people to respond well to your content.

You will be surprised to know that many people prefer to watch videos instead of reading a large text. People are relating better to videos as opposed to text. The use of videos is the best way to rank well in the search engine.

Social media

Modern SEO is not just about ranking web posts. Today we also have social media ranking. Social media ranking is about making sure that your social media posts rank well in the search engine. You need to take careful consideration to make sure that you put the effort in social media.

If you are not sure about social media marketing, you can hire a social media expert. The idea is to make your social media posts interesting so that they can rank well in the search engine.

Useful content

Like you already know, when it comes to SEO, content is king. You need to come up with good and interesting content that your readers will appreciate. Readers will always come back to your site if they notice that you provide good and useful content. When creating content, remember to include all the keywords that will make your content rank well in the search engine.

Professional web design

Professional web design is still important for modern SEO. Search engines are responsive to professional web design. If you want to rank well in the search engine, make sure that you put some effort in your website. You can always hire a web designer to help you in creating a good website.